Our Ideas Stick™
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We like to refer to the initial stage as a weigh-in (we all have to start somewhere) and really establish a baseline. We'll look at all your data from website analytics, ad campaigns and content drill-downs . This is the most critical stage in pinpointing KPIs and understanding what needs improvement.
We'll go over our assessment and give you several bite size recommendations that need to be addressed. All of these recommendations will in a production chart and can be monitored. We'll be looking to not just implement these changes but measure the effectiveness.
Within a short period of time we'll have enough data to measure the overall effectiveness of each recommendation and see through heat mapping and tracking scripts to give us insights on next steps.
We found our clients love being able to see immediate results, but are so busy with the day-to-day that they really count on us to monitor their analytics and help customize their reporting so they can focus on measuring what is most important to them. This is the fun stage where we can turn data into actionable information.
Once we have access to your data we’ll talk with you and discuss your sales/marketing process. We can implement a lead generation campaign for LinkedIn once we have your assessment and recommendations completed. We then formulate the right process that fits your specific needs.
Note: We’ll give you directions on how to give us access before we begin and we’ll have your assessment and recommendations within a few weeks. Some clients are very savvy digitally and others are starting from scratch. We’ll get your setup for success and have immediate results within 30-60 days.
